AI Insights · Timothy · April 2022
Top 5 Hasbro Games on iOS in Latin America: Q1 2022 Performance
Discover the performance trends of the top Hasbro games on iOS in Latin America during Q1 2022, featuring insights on downloads, revenue, and active users.
During the first quarter of 2022, the top 5 Hasbro games on iOS in Latin America saw varying performance trends across downloads, revenue, and active users. Let's delve into the specifics for each game.
Magic: The Gathering Arena experienced notable fluctuations in its weekly revenue. It peaked at approximately $7.5K in the week of February 7, before stabilizing around $2.6K by the end of March. Downloads saw a gradual decline, starting with 898 in late December and ending at 511 in the last week of March. Active users remained relatively stable, hovering around 5K at the beginning of the quarter and slightly decreasing to 4.7K by the end.
MONOPOLY: The Board Game had a steady decrease in weekly revenue, beginning at $2.6K in late December and dropping to around $1.1K by the end of March. Weekly downloads followed a similar downward trend, starting at 503 and ending at 230. Active users saw a gradual decline from 647 in early January to 322 by the end of March.
Transformers: Earth Wars showed a varied revenue pattern, with a significant peak of approximately $2K in the week of January 10, before stabilizing around $1K towards the end of the quarter. Downloads were relatively low, starting at 89 in late December and ending at 67 in the last week of March. Active users decreased from 636 in early January to 422 by the end of March.
Adventure Escape Mysteries saw a peak in weekly downloads with 2.3K in mid-January, followed by a decrease and stabilization around 1K by the end of March. Revenue reached its highest point at $1.7K in late January, then fluctuated around $800 to $1K for the remainder of the quarter. Active users peaked at 7.7K in early January and gradually decreased to 4.8K by the end of March.
Finally, My Little Pony: Harmony Quest maintained consistent performance throughout the quarter. Weekly revenue ranged between $850 and $1.1K, with downloads peaking at 1.3K in late February. Active users remained stable, starting at 2.8K in late December and ending at 2.6K by the end of March.
These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.
